How to create a super successful yoga event Part 3

In Part 1 of this article, we looked at booking a teacher, sorting out the timing and location, and getting clear on exactly what you’re trying to create. Part 2 covered details like targeting an audience, targeting the media and creating promotional material that sells. Now in Part 3, we’ll pull it all together. Make [...]

Vote for The Yoga Lunchbox in the NetGuide Web Awards today

Ok, so I’m a bit slow out of the box on this one as voting opened on April 30th (!), but it’s never too late right? I figure with a groundswell of support from you, the Yoga Lunchbox reader, we can make it into the top five for the category Best Lifestyle Website. ‘Cos right [...]

How to create a super successful yoga event Part 2

Missed Part 1 of this article? Catch it here. In Part 1 of How to create a successful yoga event, I looked at making sure you’re committed to the event, refining the timing and location of your event and spending some quality time visualising exactly what it is you want to create. Armed with this [...]

How to organise a super successful yoga event Part 1

So there I was, at Swami Govindanda’s talk. I’d traveled some 10 hours round trip to be there and I wasn’t disappointed. Swami Ji, as he’s affectionately known, was great. Compassion, warm, engaging, clear, illuminating. What a treat! Yet I was one of only a handful of people who’d turned out on that frosty cold [...]

How teachers and studios can infuse their businesses with yogic principles

As yoga infiltrates the western world more and more- with yoga studios popping up in every town and yoga teachers plying their services everywhere from gyms to businesses to schools to community halls – there is a huge opportunity for all teachers to embody the principles of yoga within the business world. Perhaps the biggest [...]

Why good marketing is good for yoga and good for yoga teachers

I’ve been having conversations lately with friends who would like to reap the benefits from a regular yoga practice. They see what it’s done for me, so have no doubt yoga can do amazing things for the body. There’s likely people like this all over the world. People with injuries they know would benefit from [...]

How much is a yoga class worth to you? Part II

There were so many comments and emails that came in form my original post, How much is a yoga class worth to you?, that I wanted to address everything that was raised in a follow-up post. It’s been fascinating to hear everybody’s point of view, and hear some suggestions about how to handle the payment [...]

Next Page »