Get on The Yoga Lunchbox now
First up loyal Lunchboxers, make no mistakes, this website is yours.
I’ve created it for you, the New Zealand yoga community, to use however you would like.
So if you’ve got an idea on how you’d like to use this platform, pitch it to me.
If it’s smart, workable, and serves the yoga community, I’ll likely say Yes! And help you launch it.
But if you’re short on original ideas, here’s ten ways you can use this website.
1. List an event
Cost: $50
Got a yoga event coming up?
Got a PDF flyer singing it’s praises with all the ins & outs on why your event is so wonderful?
Submit your event listing here. You’ll get front page coverage, a link in the sidebar, & Google rankings.
The listing remains up indefinitely, even once the date has been and gone, sending people to your website and your inbox.
2. Get profiled
Cost: $50
If you teach yoga, you can submit a Yoga Teacher Profile.
This is your chance to give potential yoga students insight into who you are, what your yoga journey has been, and why they might want to come to class with you.
It contains your contact details, including your website, and stays up on the website indefinitely. Another great source of Google rankings.
3. Write an article, submit a video or do a photo essay
Cost: Free
Not everyone can write, but if you can, and something about the yoga world is getting you all fired up, flick me an email with a one or two line query.
If it sounds like something that I reckon Lunchboxers would love to read, I’ll give you the green light.
Once you send me the completed article back, I also work with you to make sure it’s as great as you are… so this can be a good way to get some free mentoring as a writer as well.
I’m also interested in publishing interesting and relevant yoga videos, or photos essays.
Hell, if you make great yoga art and want to get it out there, I could be interested in helping you showcase your art as well.
4. Become a YLB columnist
Cost: Free
Want to build your profile on a national and international stage?
Got something worthwhile to say to a yoga audience?
Think about becoming a regular columnist. You get a fancy title, like Peter Fernando’s The Meditation Guy, a logo box, a profile and a feed all of your own.
That means that people can subscribe just to your articles if they like. And you can splash your subscribe link all over your own Facebook page, or website.
In exchange, you have to write an awesome article every 4 to 6 weeks for the Lunchbox. Something original, informative, entertaining and thought-provoking. And if you have any special events coming up, you can advertise them at the bottom of your article.
5. Advertise
Cost: As little as $35/month (download the current rates here - just released for 2012.)
Selling something the yoga world needs to know about? Book advertising on The Yoga Lunchbox in either the sidebar or the footer.
It costs as little as $35/month, and even less if you book for 3, 6 or 12 months. It’s a great way to get extra exposure for your yoga product or studio. Get in touch with me here.
6. Comment
Cost: Free
A big part of the YLB is the discussion generated by the articles.
People get to know each other via the comments, as you can include your name, a photo (available for free at Gravatar.com) and a link to your website.
It’s a great way to showcase your area of expertise, and to link back to relevant articles you may have written, or events that you’re hosting.
7. Become a YLB Facebook Admin
Cost: Free
If you use Facebook regularly, and have a lots of different events that you’d like to let YLBers know about, you can become a YLB Facebook Admin.
It’s easy to share posts as a Page on Facebook. When you click on Share, top left there is a choice of sharing it as yourself, or as a page.
This means when you post any of your yoga related events, quotes etc on your own FB page, you can then turn around and immediately Share it as YLB admin on the YLB page. It’s a great way to become a more integral part of the Yoga Lunchbox community.
8. Become the YLB Twitter Guru
Cost: Free
YLB does have a Twitter account, but I haven’t been using it in the last few months. Facebook is enough social media for this gal!
So there is an opportunity for someone in the New Zealand yoga community to take on the mantle of the YLB Twitter account and be the face of YLB Twitter.
If you’re interested in doing this, flick me an email and we’ll look at how we can make it work best for you and for The YLB.
9. Promote your favourite YLB articles out to the world
Cost: Free
Ok, so how does this help you promote your events?
Simple, the more traffic YLB gets, the higher it’s Google Rankings, the more people then come to YLB, the more people see information on your yoga events and classes.
The YLB can’t make it on it’s own – it’s needs you as it’s community to support it. And sometimes the best form of support is cheerleading and exposure.
Use the articles as resources in your classes or at the studio. Let new yoga students in particular know about the website.
10. Get mega-creative and come up with something new and exciting that you want to do in the world of yoga and use The YLB as the platform that supports you.
Cost: Free
Want to create a book of New Zealanders practicing yoga in beautiful places around the country? Use The YLB to run a competition getting people to send in photos of themselves practicing yoga in beautiful, interesting, not-so-beautiful and downright strange places.
Want to launch an e-Book with stories on how yoga has transformed people’s lives? Use The YLB to solicit stories, publishing them in a slow trickle over a year, then package them up into an e-book including some unpublished stories, and sell them with the support of YLB.
Want to interview the most experienced yoga teachers in New Zealand and create a print book? Do video excerpts of your interviews and post them on The YLB as teasers over the year before the book finally comes out, creating a ready-made profile and audience for your spanking new book.
Want to run a New Zealand-wide yoga event? Put together a PR plan and run it all through The YLB, very likely at low or no cost.
These are just a few creative ideas on how you, as the New Zealand yoga community, could be using The Yoga Lunchbox.
This resource is here for you.
I’ve got the audience, I’ve got the platform, I’ve got the willingness to help you succeed.
All I need is you to step forward, and step up.
Together, we’ll make yoga part of daily life in New Zealand.
Promise.
About Kara-Leah Grant
A) That’s a FANTASTIC photo. You’re so beautiful.
B) Let’s talk column… I have some ideas. I’ll send you an email.
Love… xx
Oh excited! Would love to have a regular column from you Seka! You could be The YLB USA correspondant!